Identity Design, Brand Systems & Guidelines, Brand Platform & Positioning, User Research, Web Design, Development Coordination, and Copywriting
Through our research, it became clear that Cooper Perkins’ audience is defined by their need to find solutions to complex engineering problems, and our goal was to position them as a pathfinder able to guide their partners through previously unsolvable challenges. Their new identity communicates their engineering prowess: if it can be done, they will find a way.
The website invites visitors to explore Copper Perkins’ unique value and stories of innovation. SevenDesign has been recognized for the way the refreshing design and interactive elements convey Cooper Perkins’ process and brand.
Engineer & CEO, Cooper Perkins